Jeff Towner – Artists and Artisans of Petaluma

This week for “Artists and Artisans” I visited with Jeff Towner of Third Bay Letterpress. Jeff went to Art school, became an Art Director, and is now the Senior Sales Executive at Watermark Press in the city. Five years ago Jeff, his wife Diane, and daughter Sarah, started a letterpress company at their home in Petaluma.
The afternoon was spent watching the printing press work. Jeff constantly checked the ink flow, pressure on the plate and about fourteen other things that I could not even see. His product is impeccable. Letterpress is time consuming and demands your full attention and Jeff was there all the time.
I know where I’m getting my business cards made next. As Jeff puts it, your card is your first impression which you only get one of, and letterpress makes you stand out. Jeff’s cards are a joy to look at and hold. I had another very pleasant and fun afternoon thanks to Jeff.

Jeff and his Card

Jeff and his Card

Making the Plate

Making the Plate

Inking the Rollers

Inking the Rollers

Checking the Plate

Checking the Plate

The First Stack of Cards

The First Stack of Cards

Jeff Towner Letterpress - © Gary Kaplan-6

Jeff Towner Letterpress - © Gary Kaplan-7

Jeff Towner Letterpress - © Gary Kaplan-8

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